1950s men mail order catalogue

The 1950s! A time of poodle skirts, drive-in movies, and... mail-order catalogues for men? Yes, you read that right! While women's catalogues like Sears & Roebuck's "Wish Book" were all the rage, men's catalogues were also popular, catering to the needs of the modern man. Here are some examples of 1950s men's mail-order catalogues:

  1. Sears, Roebuck and Co. - Men's Catalogue (1950s): Sears, one of the most iconic American retailers, published a men's catalogue that featured a wide range of products, including clothing, accessories, and household items.
  2. J.C. Penney's Men's Catalogue (1950s): J.C. Penney, another well-known department store, published a men's catalogue that offered a variety of products, including clothing, shoes, and home goods.
  3. Spiegel's Men's Catalogue (1950s): Spiegel, a popular mail-order retailer, published a men's catalogue that featured high-quality clothing, accessories, and home furnishings.
  4. L.L.Bean's Men's Catalogue (1950s): L.L.Bean, a Maine-based outdoor retailer, published a men's catalogue that catered to the needs of outdoor enthusiasts, featuring products like camping gear, fishing tackle, and hunting equipment.
  5. Columbia Sportswear's Men's Catalogue (1950s): Columbia Sportswear, a Portland-based company, published a men's catalogue that focused on outdoor apparel and gear, including jackets, pants, and footwear.

These catalogues typically featured a mix of products, including:

These catalogues were often filled with illustrations, photographs, and detailed product descriptions, making it easy for men to browse and order products from the comfort of their own homes.

The rise of mail-order catalogues in the 1950s was largely driven by the growth of suburbanization and the increasing availability of credit. With more people moving to the suburbs, there was a greater need for convenient shopping options, and mail-order catalogues filled that gap.