Are opt out emails deleted mail mailchimp

When you send an email campaign through Mailchimp, the emails that are not delivered due to being marked as spam or bounced back are not automatically deleted. Instead, they are moved to a special folder called the "Bounced" or "Spam" folder, depending on the reason for the non-delivery.

Here's what happens to opt-out emails in Mailchimp:

1. Soft Bounces: If an email address is marked as a soft bounce (e.g., the email address is valid, but the email server is temporarily unavailable), the email will be moved to the "Bounced" folder. Mailchimp will try to resend the email a few times before giving up.
2. Hard Bounces: If an email address is marked as a hard bounce (e.g., the email address is invalid or does not exist), the email will be moved to the "Bounced" folder. Mailchimp will not try to resend the email.
3. Spam Complaints: If an email recipient marks your email as spam, it will be moved to the "Spam" folder. Mailchimp will not try to resend the email.
4. Opt-outs: If an email recipient unsubscribes from your list, their email address will be moved to the "Unsubscribed" folder. Mailchimp will not send them any further emails.

You can access these folders in your Mailchimp account by going to the "Reports" tab and clicking on "Bounced" or "Spam" under the "Delivery" section. From there, you can view the list of emails that were not delivered and take action to correct the issues.

It's worth noting that Mailchimp has a built-in feature called "Suppression List" that automatically removes email addresses that have been marked as spam or unsubscribed from your list. This helps to prevent you from sending emails to addresses that are no longer valid or have opted out of receiving emails from you.