Auto mailing lists

Auto mailing lists, also known as automated mailing lists or autoresponders, are electronic mailing lists that automatically send pre-written messages to subscribers at regular intervals or in response to specific triggers. Here are some common types of auto mailing lists:

  1. Newsletter autoresponder: Sends a regular newsletter to subscribers with updates, news, or promotions.
  2. Welcome email autoresponder: Sends a welcome email to new subscribers with a brief introduction, terms of service, and other important information.
  3. Abandoned cart autoresponder: Sends reminders to customers who have left items in their shopping cart without checking out.
  4. Birthday autoresponder: Sends a personalized birthday message to subscribers on their special day.
  5. Anniversary autoresponder: Sends a message to subscribers on the anniversary of their subscription or purchase.
  6. Win-back autoresponder: Sends a series of emails to inactive subscribers to re-engage them with your brand.
  7. Survey autoresponder: Sends a survey to subscribers to gather feedback and opinions.
  8. Promotional autoresponder: Sends promotional emails to subscribers with special offers, discounts, or limited-time deals.
  9. Transactional autoresponder: Sends automated transactional emails, such as order confirmations, shipping updates, and payment receipts.
  10. Behavioral autoresponder: Sends emails based on subscriber behavior, such as purchase history, browsing behavior, or search queries.

Benefits of auto mailing lists:

  1. Time-saving: Automates the process of sending emails, freeing up time for more important tasks.
  2. Consistency: Ensures that emails are sent consistently, without human error or oversight.
  3. Personalization: Allows for personalized messages and content based on subscriber data and behavior.
  4. Cost-effective: Reduces the need for manual labor and minimizes the risk of human error.
  5. Improved engagement: Increases engagement and conversion rates by sending targeted and timely messages.

Common autoresponder tools:

  1. Mailchimp
  2. Constant Contact
  3. Campaign Monitor
  4. Klaviyo
  5. ActiveCampaign
  6. ConvertKit
  7. MailerLite
  8. GetResponse
  9. AWeber
  10. Infusionsoft

When setting up an auto mailing list, consider the following best practices:

  1. Segment your list: Divide your subscribers into segments based on their interests, behavior, or demographics.
  2. Use clear and concise subject lines: Make sure your subject lines are attention-grabbing and relevant to the content of the email.
  3. Keep your emails concise and scannable: Use short paragraphs, bullet points, and clear headings to make your emails easy to read.
  4. Use personalization: Use subscriber data to personalize your emails and make them more relevant.
  5. Test and optimize: Test your autoresponder campaigns and optimize them based on performance metrics, such as open rates, click-through rates, and conversion rates.