Benchmark email vs icontact

Benchmark Email and iContact are both popular email marketing platforms used by businesses and organizations to manage their email campaigns. Here's a comparison of the two platforms based on their features, pricing, and user reviews:

Features:

Benchmark Email:

• Offers a range of templates and design options
• Supports automation and segmentation
• Includes features like A/B testing, email analytics, and social media integration
• Has a built-in email builder and drag-and-drop editor
• Supports multiple languages and time zones
• Offers a free trial and a 30-day money-back guarantee

iContact:

• Offers a range of templates and design options
• Supports automation and segmentation
• Includes features like A/B testing, email analytics, and social media integration
• Has a built-in email builder and drag-and-drop editor
• Supports multiple languages and time zones
• Offers a free trial and a 30-day money-back guarantee

Pricing:

Benchmark Email:

• Offers a free plan with limited features
• The "Small Business" plan starts at $13.99/month (billed annually) and includes features like unlimited emails, automation, and segmentation
• The "Professional" plan starts at $19.99/month (billed annually) and includes features like advanced analytics, custom domains, and priority support
• The "Enterprise" plan starts at $29.99/month (billed annually) and includes features like dedicated IP addresses, custom integrations, and a dedicated account manager

iContact:

• Offers a free trial, but no free plan
• The "Basic" plan starts at $14/month (billed annually) and includes features like unlimited emails, automation, and segmentation
• The "Plus" plan starts at $24/month (billed annually) and includes features like advanced analytics, custom domains, and priority support
• The "Pro" plan starts at $39/month (billed annually) and includes features like dedicated IP addresses, custom integrations, and a dedicated account manager

User Reviews:

Benchmark Email:

• Has a 4.5-star rating on Capterra and a 4.5-star rating on Trustpilot
• Users praise the platform's ease of use, customization options, and customer support
• Some users report issues with deliverability and spam filters

iContact:

• Has a 4.5-star rating on Capterra and a 4.5-star rating on Trustpilot
• Users praise the platform's ease of use, automation features, and customer support
• Some users report issues with deliverability and spam filters

Conclusion:

Both Benchmark Email and iContact are solid options for email marketing, but they have some differences in terms of pricing and features. Benchmark Email offers a free plan and more affordable pricing options, while iContact has a more comprehensive set of features, including advanced analytics and custom integrations. Ultimately, the choice between the two platforms will depend on your specific needs and budget. It's recommended to try out both platforms with a free trial to see which one works best for you.