Cheapest direct mail

Here are some tips to help you send direct mail at a lower cost:

  1. Use a mailing list rental: Instead of buying a mailing list, rent one from a reputable list broker. This can save you up to 50% on list costs.
  2. Choose the right mailpiece: Use a postcard or a self-mailer instead of a letter or a package. These are cheaper to produce and mail.
  3. Keep it simple: Use a simple design and layout to reduce production costs.
  4. Use a standard size: Use a standard size mailpiece (e.g., 6 x 9 inches) to reduce postage costs.
  5. Use a bulk mail permit: Get a bulk mail permit from the USPS to qualify for discounted postage rates.
  6. Use a mail consolidator: Use a mail consolidator to combine your mail with other mailings to reduce postage costs.
  7. Use a digital mailer: Consider using a digital mailer like a PDF or an email campaign instead of physical mail.
  8. Use a local printer: Use a local printer to reduce shipping costs and get a better price on printing.
  9. Use a template: Use a template to reduce design and production costs.
  10. Use a mail service provider: Use a mail service provider like Mailchimp or Constant Contact to simplify the process and get discounted rates.

Here are some estimated costs for direct mail:

Keep in mind that these are estimated costs and can vary depending on your specific needs and location.