Clincher meaning in email

In the context of email writing, a "clincher" refers to a sentence or phrase that is used to conclude an email and leave a lasting impression on the reader. It is often a key sentence or phrase that summarizes the main point or call to action of the email, and is designed to motivate the reader to take a specific action or respond to the email.

A good clincher should be:

1. Clear: It should clearly state the main point or call to action.
2. Concise: It should be brief and to the point, without unnecessary words or phrases.
3. Compelling: It should be persuasive and motivating, encouraging the reader to take action.
4. Relevant: It should be relevant to the content of the email and the reader's interests.

Examples of clinchers might include:

• "I look forward to hearing back from you soon."
• ""
• "I hope you will consider this proposal and let me know your thoughts."
• "Thank you for your time and consideration. I look forward to the opportunity to discuss this further."

The clincher is often the final sentence or phrase of the email, and is designed to leave a lasting impression on the reader and encourage them to take action.