Courier mail ad specs

The Courier-Mail is a major daily newspaper in Brisbane, Australia, and its advertising specifications are as follows:

Print Ad Specifications:

  1. Ad Size: The Courier-Mail offers a range of ad sizes, including:
    • Quarter Page (130mm x 180mm)
    • Half Page (260mm x 180mm)
    • Full Page (520mm x 180mm)
    • Double Page Spread (1040mm x 180mm)
  2. Ad Format: The newspaper is printed in a tabloid format, with a page size of 520mm x 180mm.
  3. Ad Orientation: Ads can be placed in either portrait or landscape orientation.
  4. Color: The Courier-Mail accepts color ads, with a maximum of 4 colors (CMYK).
  5. Image Resolution: The recommended image resolution is 300 DPI (dots per inch).
  6. File Format: Advertisers can supply ads in PDF, JPEG, or TIFF format.
  7. Ad Placement: Ads can be placed in various sections of the newspaper, including:
    • Front Page
    • Inside Pages
    • Classifieds
    • Supplements (e.g. Entertainment, Sport, etc.)

Digital Ad Specifications:

  1. Ad Size: The Courier-Mail offers a range of digital ad sizes, including:
    • Leaderboard (728 x 90 pixels)
    • Rectangle (300 x 250 pixels)
    • Skyscraper (160 x 600 pixels)
    • Billboard (970 x 250 pixels)
  2. Ad Format: The newspaper accepts various digital ad formats, including:
    • Display Ads
    • Rich Media Ads
    • Video Ads
  3. Ad Orientation: Digital ads can be placed in either portrait or landscape orientation.
  4. Color: The Courier-Mail accepts color digital ads, with a maximum of 16 million colors.
  5. Image Resolution: The recommended image resolution is 72 DPI (dots per inch).
  6. File Format: Advertisers can supply digital ads in GIF, JPEG, PNG, or SWF format.
  7. Ad Placement: Digital ads can be placed on various sections of the newspaper's website, including:
    • Homepage
    • Category Pages
    • Article Pages
    • Email Newsletters

Additional Requirements:

  1. Ad Copy: Advertisers must provide clear, concise, and compelling ad copy that complies with the newspaper's advertising standards.
  2. Image Quality: Advertisers must ensure that their images are high-quality, well-lit, and in focus.
  3. File Size: Advertisers must ensure that their ad files are no larger than 10MB.
  4. Ad Tracking: The Courier-Mail offers ad tracking and reporting services to help advertisers measure the effectiveness of their campaigns.

Please note that these specifications are subject to change, and advertisers should check with the newspaper's advertising department for the most up-to-date information.