Direct mail lists zip code search

A direct mail list search by zip code! Here's a step-by-step guide to help you find the perfect list for your direct mail campaign:

Why search by zip code?

Searching by zip code allows you to target specific geographic areas, increasing the likelihood of reaching your desired audience. This approach is particularly effective for local businesses, real estate agents, or organizations with a specific geographic focus.

How to search for direct mail lists by zip code:

1. Choose a list provider: Select a reputable list provider that offers direct mail lists. Some popular options include:
   • InfoUSA
   • Experian
   • Dun & Bradstreet
   • ListSource
   • Data Axle (formerly known as InfoGroup)
2. Enter your zip code(s): Visit the list provider's website and enter the zip code(s) you're interested in targeting. You can usually search by a single zip code or a range of zip codes.
3. Select your criteria: Choose the criteria that matter most to your campaign, such as:
   • Demographics (age, income, household size, etc.)
   • Interests (hobbies, professions, etc.)
   • Behaviors (purchase history, online activity, etc.)
   • Firmographics (company size, industry, etc.)
4. Refine your search: Use filters to narrow down your search results. For example, you might want to target households with a specific income range or individuals with a particular job title.
5. View and purchase your list: Once you've refined your search, view the list of potential recipients. You can usually sort the list by various criteria, such as name, address, or demographic information. If you're satisfied with the list, proceed with the purchase.
6. Verify and cleanse your list: Before sending your direct mail campaign, verify the accuracy of your list by checking for duplicates, invalid addresses, and other errors. You may also want to cleanse your list to remove any unnecessary data.

Tips and considerations:

• Be specific: The more specific your search criteria, the more targeted your list will be.
• Consider list rental vs. purchase: Some list providers offer list rental options, which can be more cost-effective for one-time campaigns. However, if you plan to use the list multiple times, purchasing the list might be a better option.
• Check list provider ratings: Research the list provider's reputation and ratings from other customers to ensure you're working with a reliable partner.
• Comply with data privacy regulations: Always ensure you're complying with data privacy regulations, such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

By following these steps and considering the tips and considerations, you'll be well on your way to finding the perfect direct mail list for your campaign. Happy searching!