Direct mail postcard template
Here is a basic direct mail postcard template that you can customize to fit your needs:
Front Side:
[Image or Graphic]
Headline: [Insert attention-grabbing headline]
Subheading: [Insert brief summary of the offer or promotion]
Call-to-Action (CTA): [Insert clear and concise CTA, such as "Learn More" or "Order Now"]
Your Company Name: [Insert your company name and logo]
Address: [Insert your company address]
Phone Number: [Insert your company phone number]
Email Address: [Insert your company email address]
Back Side:
Body Copy: [Insert 1-2 paragraphs of body copy that provides more information about the offer or promotion]
Benefits: [Insert 2-3 bullet points highlighting the benefits of the offer or promotion]
Offer Details: [Insert any additional details about the offer, such as expiration dates or limited-time promotions]
Call-to-Action (CTA): [Insert the same CTA as on the front side]
Your Company Name: [Insert your company name and logo]
Address: [Insert your company address]
Phone Number: [Insert your company phone number]
Email Address: [Insert your company email address]
Additional Elements:
- QR Code: Consider adding a QR code that links to a landing page or website for more information.
- Coupon or Discount Code: Add a coupon or discount code to incentivize recipients to take action.
- Testimonials: Include a brief testimonial or review from a satisfied customer to build credibility.
- Visuals: Use images, charts, or infographics to break up the text and make the postcard more visually appealing.
Design Tips:
- Use a clear and easy-to-read font, such as Arial or Helvetica.
- Keep the design simple and uncluttered.
- Use bright and bold colors to grab attention.
- Make sure the CTA is prominent and easy to read.
- Consider using a matte or spot varnish finish to add texture and visual interest.
Example:
Here's an example of a direct mail postcard template:
[Image of a beautiful beach]
Headline: Get Ready for Summer!
Subheading: Book Your Dream Vacation Today!
Call-to-Action (CTA): Learn More
Your Company Name: Island Getaways
Address: 123 Main St, Anytown, USA
Phone Number: 555-555-5555
Email Address: [email protected]
Body Copy: Escape to a tropical paradise with Island Getaways! Our all-inclusive packages start at just $999 per person. Book now and receive a free upgrade to a luxury suite!
Benefits:
- 5-star resort accommodations
- Gourmet dining and drinks
- Unlimited activities and excursions
- Personalized concierge service
Offer Details: Book by June 30th to receive this special offer. Limited availability, so don't wait!
Call-to-Action (CTA): Learn More
Your Company Name: Island Getaways
Address: 123 Main St, Anytown, USA
Phone Number: 555-555-5555
Email Address: [email protected]
Remember to customize the template to fit your specific needs and target audience. Good luck with your direct mail campaign!