Every door direct mail retail indicia
A very specific question!
Every Door Direct Mail (EDDM) is a postal service offered by the United States Postal Service (USPS) that allows businesses to send mailings to every address in a specific geographic area without needing to purchase a mailing list or obtain permission from the recipients.
When using EDDM, you'll need to affix a special indicia to your mailpieces to indicate that they are EDDM mailings. Here are the requirements for the EDDM indicia:
- EDDM Logo: The indicia must display the EDDM logo, which is a rectangular shape with the words "Every Door Direct Mail" written in bold font.
- Postage Paid: The indicia must include the words "Postage Paid" to indicate that the postage has been paid.
- USPS Logo: The indicia must also display the USPS logo, which is a shield with the words "United States Postal Service" written in a circular pattern.
- Mailing Service: The indicia must specify the type of mailing service used, which is "Every Door Direct Mail" in this case.
- Zip Code: The indicia must include the 5-digit ZIP code of the mailing area.
Here's an example of what the EDDM indicia might look like:
[EDDM Logo] Postage Paid United States Postal Service Every Door Direct Mail [5-digit ZIP code]
You can obtain EDDM indicia from the USPS or from a mail service provider. Make sure to follow the USPS guidelines for using EDDM indicia to ensure that your mailpieces are processed correctly.