Folded mailer template

A folded mailer template is a design template used to create a folded mailer, which is a type of direct mail piece that is folded to create a compact and space-saving format. Here is a basic template for a folded mailer:

Template Dimensions:

• Folded size: 6.5 x 9 inches (16.5 x 22.9 cm)
• Unfolded size: 9 x 12 inches (22.9 x 30.5 cm)

Template Layout:

The template is divided into three sections:

Section 1: Front Panel

• Top section: 2.5 x 9 inches (6.4 x 22.9 cm)
• Bottom section: 2.5 x 9 inches (6.4 x 22.9 cm)

Section 2: Inside Panel

• Left section: 2.5 x 6 inches (6.4 x 15.2 cm)
• Right section: 2.5 x 6 inches (6.4 x 15.2 cm)

Section 3: Back Panel

• Top section: 2.5 x 9 inches (6.4 x 22.9 cm)
• Bottom section: 2.5 x 9 inches (6.4 x 22.9 cm)

Design Elements:

• Header: 1 inch (2.5 cm) high x 9 inches (22.9 cm) wide
• Footer: 1 inch (2.5 cm) high x 9 inches (22.9 cm) wide
• Body copy: 2.5 x 6 inches (6.4 x 15.2 cm)
• Image or graphic: 2.5 x 6 inches (6.4 x 15.2 cm)
• Call-to-action (CTA) button: 1 inch (2.5 cm) high x 2 inches (5.1 cm) wide

Folding Instructions:

1. Fold the top section of the front panel down along the 2.5-inch (6.4 cm) mark.
2. Fold the bottom section of the front panel up along the 2.5-inch (6.4 cm) mark.
3. Fold the left and right sections of the inside panel in towards the center along the 2.5-inch (6.4 cm) mark.
4. Fold the top and bottom sections of the back panel up along the 2.5-inch (6.4 cm) mark.

Tips and Variations:

• Use a clear and concise headline and body copy to grab the reader's attention.
• Use images or graphics to break up the text and make the design more visually appealing.
• Consider adding a tear-off tab or perforation to make it easy for the reader to respond.
• You can also add a QR code or other interactive element to make the design more engaging.
• Experiment with different folding patterns and designs to create a unique and eye-catching mailer.