Follow up sales email examples
Here are some follow-up sales email examples that you can use to re-engage potential customers and move them closer to making a purchase:
Example 1: The "Check-in" Email
Subject: Just wanted to check in on our previous conversation
Hi [Name],
I hope this email finds you well. I wanted to follow up on our previous conversation about [product/service]. I understand that you may have been busy, but I wanted to check in and see if you had any further questions or if there was anything else I could do to help.
If you're still interested in moving forward, please let me know and I'll be happy to assist you.
Best, [Your Name]
Example 2: The "Value-Added" Email
Subject: Additional value to help you make a decision
Hi [Name],
I hope you're doing well. I wanted to follow up on our previous conversation about [product/service]. I understand that you may be considering other options, but I wanted to let you know about some additional value that we can offer to help you make a decision.
For example, we're currently offering a [discount/promotion] on our [product/service] that I think would be of great benefit to you. Additionally, I'd be happy to provide you with a customized demo or trial to help you see the value firsthand.
If you're interested in learning more, please let me know and I'll be happy to set something up.
Best, [Your Name]
Example 3: The "Social Proof" Email
Subject: What our other customers are saying
Hi [Name],
I hope you're doing well. I wanted to follow up on our previous conversation about [product/service]. I understand that you may be considering other options, but I wanted to share with you what some of our other customers have said about our [product/service].
For example, [Customer Testimonial 1], [Customer Testimonial 2], and [Customer Testimonial 3] have all seen significant [benefit] from using our [product/service]. I think you would find it valuable to hear from them directly.
If you're interested in learning more, please let me know and I'll be happy to set up a call.
Best, [Your Name]
Example 4: The "Urgency" Email
Subject: Limited time offer - don't miss out!
Hi [Name],
I hope you're doing well. I wanted to follow up on our previous conversation about [product/service]. I understand that you may be considering other options, but I wanted to let you know about a limited time offer that I think would be of great benefit to you.
For the next [time period], we're offering a [discount/promotion] on our [product/service] that I think would be of great value to you. If you're interested in taking advantage of this offer, please let me know as soon as possible so that I can assist you.
Best, [Your Name]
Example 5: The "Personal Touch" Email
Subject: A personal note to follow up on our conversation
Hi [Name],
I hope you're doing well. I wanted to follow up on our previous conversation about [product/service]. I understand that you may be considering other options, but I wanted to take a moment to personally reach out and see how you're doing.
I truly believe that our [product/service] would be a great fit for you, and I'd be happy to answer any questions you may have or provide you with a customized demo or trial.
If you're interested in learning more, please let me know and I'll be happy to set something up.
Best, [Your Name]
Remember to always personalize your follow-up emails and make sure they're relevant to the recipient's interests and needs. Good luck!