Nielsen survey money in mail

You're referring to the Nielsen survey that sends a mock check in the mail!

Nielsen is a market research company that conducts various surveys to gather data on consumer behavior and preferences. One of their surveys involves sending a mock check in the mail to a random sample of households, asking them to deposit it into their bank account and report back on their experience.

Here's how it typically works:

1. You receive a letter or email from Nielsen informing you that you've been selected to participate in their survey.
2. You receive a mock check in the mail, which is usually a check for a small amount, such as $50 or $100.
3. You're asked to deposit the check into your bank account and keep the check stub as proof of deposit.
4. You're then asked to complete an online survey, which typically takes around 10-15 minutes to complete.
5. In the survey, you're asked questions about your experience with the check, including how you felt about receiving a check in the mail, whether you've ever received a check in the mail before, and how you plan to use the money.

The purpose of this survey is to gather data on consumer behavior and preferences related to receiving and using cash. Nielsen uses this data to help businesses and organizations understand consumer behavior and make informed decisions about their marketing and financial strategies.

It's worth noting that the check is not real, and you won't be able to cash it or use it to make purchases. It's simply a tool used to gather data for the survey.