Real estate mailing ideas

Here are some real estate mailing ideas to help you stay top of mind with your contacts and generate leads:

  1. Welcome Package: Send a welcome package to new neighbors, including a personalized letter, a neighborhood guide, and a business card.
  2. Market Update: Send a regular market update to your contacts, highlighting current trends, sales data, and predictions for the future.
  3. Community Newsletter: Create a community newsletter that highlights local events, news, and tips, and include your contact information.
  4. Home Maintenance Tips: Send a series of emails or mailers with home maintenance tips, such as seasonal cleaning, pest control, and home safety.
  5. Referral Program: Implement a referral program and send a mailer to your contacts, encouraging them to refer friends and family in exchange for incentives.
  6. Open House Invitations: Send invitations to open houses, highlighting the features and benefits of the properties.
  7. New Listing Alerts: Send alerts to your contacts when new listings become available that match their search criteria.
  8. Client Appreciation: Send a client appreciation mailer or gift to your past clients, thanking them for their business and encouraging them to refer others.
  9. Neighborhood Spotlight: Highlight a specific neighborhood or community in your mailer, including information on local amenities, schools, and attractions.
  10. Seasonal Mailers: Send seasonal mailers, such as a summer home maintenance guide or a winter holiday card, to keep your contacts engaged and thinking of you.
  11. Testimonial Mailer: Send a mailer featuring testimonials from satisfied clients, highlighting your expertise and customer service.
  12. Market Analysis: Send a market analysis report to your contacts, providing insights on the local real estate market and how it may impact their property values.
  13. Home Staging Tips: Send a mailer with home staging tips, including advice on decluttering, decorating, and preparing a home for sale.
  14. Community Events: Send a mailer highlighting local community events, such as parades, festivals, and charity functions.
  15. Personalized Mailers: Send personalized mailers to your contacts, addressing them by name and highlighting their specific interests or needs.
  16. Home Buying/Selling Guide: Send a comprehensive guide to buying or selling a home, including tips, checklists, and resources.
  17. Local Business Spotlight: Highlight local businesses in your mailer, including information on their services, promotions, and events.
  18. Home Security Tips: Send a mailer with home security tips, including advice on securing doors, windows, and outdoor spaces.
  19. Seasonal Decor Tips: Send a mailer with seasonal decor tips, including advice on decorating for holidays, seasons, and special occasions.
  20. Client Survey: Send a client survey to your past clients, asking for feedback and suggestions on how you can improve your services.

Remember to always follow local mailing regulations and ensure that your mailers are compliant with the CAN-SPAM Act.