Self mailer layoutspacing

A self-mailer! Here are some general guidelines for designing a self-mailer with proper spacing:

General Guidelines:

  1. Keep it simple: A self-mailer should be easy to read and understand at a glance.
  2. Use clear headings: Use headings to break up the content and make it easy to scan.
  3. Use short paragraphs: Keep paragraphs short and concise to make it easy to read.
  4. Use bullet points: Use bullet points to list items or highlight important information.
  5. Use white space effectively: Use white space (empty space) to create a clean and uncluttered design.

Spacing Guidelines:

  1. Headings: Use a minimum of 12-point font for headings, and a maximum of 18-point font. Leave at least 6-8 points of space between headings.
  2. Body text: Use a minimum of 10-point font for body text, and a maximum of 14-point font. Leave at least 4-6 points of space between paragraphs.
  3. Bullet points: Use a minimum of 10-point font for bullet points, and a maximum of 12-point font. Leave at least 2-4 points of space between bullet points.
  4. Images: Leave at least 6-8 points of space between images and text.
  5. Call-to-action (CTA): Use a larger font (14-18 points) and bold text to make the CTA stand out. Leave at least 8-10 points of space around the CTA.

Additional Tips:

  1. Use a clear and concise font: Choose a font that is easy to read, such as Arial, Calibri, or Helvetica.
  2. Use a consistent font size and style: Use a consistent font size and style throughout the self-mailer to create a cohesive design.
  3. Use color effectively: Use color to draw attention to important information, but avoid using too many colors or bright colors that may be difficult to read.
  4. Test your design: Test your design on different paper stocks and with different printing methods to ensure it looks good and is easy to read.

By following these guidelines, you can create a self-mailer that is easy to read, understand, and effective in communicating your message.