Self mailer sizes vs

Self-mailer sizes refer to the dimensions of self-mailing pieces, such as postcards, flyers, and brochures, that are designed to be mailed without an envelope. Here are some common self-mailer sizes:

Standard Self-Mailer Sizes:

  1. Postcard: 3.5 x 5 inches (8.9 x 12.7 cm)
  2. Mini-Postcard: 3 x 4 inches (7.6 x 10.2 cm)
  3. Flyer: 8.5 x 11 inches (21.6 x 27.9 cm)
  4. Brochure: 8.5 x 11 inches (21.6 x 27.9 cm) or 11 x 17 inches (27.9 x 43.2 cm)
  5. Tabloid: 11 x 17 inches (27.9 x 43.2 cm)

Other Self-Mailer Sizes:

  1. Letter: 8.5 x 5.5 inches (21.6 x 14 cm)
  2. Half-Tabloid: 11 x 8.5 inches (27.9 x 21.6 cm)
  3. Quarter-Tabloid: 8.5 x 11 inches (21.6 x 27.9 cm)
  4. Business Card: 3.5 x 2 inches (8.9 x 5.1 cm)

Considerations When Choosing a Self-Mailer Size:

  1. Content: The amount of information you want to include and the design elements you want to use will influence your choice of self-mailer size.
  2. Target Audience: Consider the age, reading habits, and attention span of your target audience when selecting a self-mailer size.
  3. Cost: Larger self-mailers may be more expensive to produce and mail, while smaller ones may be more cost-effective.
  4. Mailability: Ensure that your self-mailer size is compatible with the mailstream and can be easily processed by the postal service.

Remember to check with your local post office or a mailing service provider for specific guidelines on self-mailer sizes and mailability.