Triggered emails dotmailer

Triggered emails are a powerful feature in Dotmailer that allows you to send targeted and personalized emails to your subscribers based on specific actions or behaviors they've taken. Here are some examples of triggered emails you can set up in Dotmailer:

  1. Welcome Email: Send a welcome email to new subscribers as soon as they join your list.
  2. Abandoned Cart Email: Trigger an email to customers who have abandoned their shopping cart, reminding them to complete their purchase.
  3. Birthday Email: Send a personalized birthday email to subscribers on their special day.
  4. Anniversary Email: Trigger an email to customers who have been with you for a certain period, such as a year, to thank them for their loyalty.
  5. Win-Back Email: Send an email to inactive subscribers who haven't engaged with your content in a while, to win them back.
  6. Purchase Follow-up Email: Trigger an email to customers who have made a purchase, thanking them for their business and offering a discount on their next purchase.
  7. Product Review Email: Send an email to customers who have purchased a product, asking them to review it and share their feedback.
  8. Abandoned Browse Email: Trigger an email to customers who have browsed your website but haven't made a purchase, to encourage them to complete their purchase.
  9. Re-engagement Email: Send an email to subscribers who have been inactive for a while, to re-engage them with your content and encourage them to come back.
  10. Survey Email: Trigger an email to customers who have made a purchase, asking them to take a survey to provide feedback on their experience.

To set up triggered emails in Dotmailer, you'll need to:

  1. Create a new campaign in Dotmailer.
  2. Choose the trigger type (e.g. abandoned cart, purchase, etc.).
  3. Set the trigger conditions (e.g. what specific action or behavior you want to trigger the email).
  4. Design the email content (e.g. add text, images, links, etc.).
  5. Set the email timing (e.g. when you want the email to be sent).
  6. Test the email to ensure it's working as expected.
  7. Launch the campaign and let it run automatically.

By setting up triggered emails in Dotmailer, you can create a more personalized and targeted email marketing strategy that resonates with your subscribers and drives more conversions.