Triggered emails examples
Triggered emails are automated emails that are sent to customers or users based on specific actions or events. Here are some examples of triggered emails:
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Welcome Email: Sent to new subscribers or customers as soon as they sign up or make a purchase. Example: "Welcome to our community! We're excited to have you on board. Here's a brief introduction to get you started..."
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Abandoned Cart Email: Sent to customers who have left items in their cart without checking out. Example: "Hey, we noticed you left some items in your cart. Want to complete your purchase and get [discount/promotion]?"
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Birthday Email: Sent to customers on their birthday to wish them a happy birthday and offer a special promotion. Example: "Happy birthday! We hope your day is as amazing as you are. As a special treat, use code BIRTHDAY15 for 15% off your next purchase."
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Win-Back Email: Sent to inactive customers to re-engage them with the brand. Example: "We've missed you! We noticed you haven't been active on our platform lately. Come back and see what's new!"
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Purchase Follow-up Email: Sent to customers after they make a purchase to thank them and ask for feedback. Example: "Thanks for your recent purchase! We hope you're enjoying your new [product]. Your feedback helps us improve our products and services."
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Anniversary Email: Sent to customers on the anniversary of their first purchase or subscription. Example: "Happy anniversary! It's been [X] years since you first joined us. We're grateful for your loyalty and want to thank you with [special offer]"
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Password Reset Email: Sent to customers who forget their password and need to reset it. Example: "Forgot your password? No worries! Click the link to reset it and get back to your account."
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Account Update Email: Sent to customers when their account information needs to be updated (e.g., password reset, email change). Example: "Important: Your account information needs to be updated. Please click the link to confirm your new [password/email]"
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Survey Email: Sent to customers to gather feedback and improve the product or service. Example: "We value your opinion! Take our quick survey to help us improve our products and services."
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Re-engagement Email: Sent to customers who have not interacted with the brand in a while to re-engage them. Example: "We've missed you! We noticed you haven't been active on our platform lately. Come back and see what's new!"
These are just a few examples of triggered emails. The key is to identify specific events or actions that trigger the email and tailor the content to the customer's needs and interests.