Why mails are going to junk folder

The frustration of emails ending up in the junk folder! There are several reasons why this might happen. Here are some common causes:

  1. Spam filters: Email providers like Gmail, Yahoo, and Outlook have built-in spam filters that try to block unwanted emails. These filters use algorithms to analyze the content, sender, and recipient of an email to determine whether it's spam or not.
  2. Misclassified sender: If the sender's email address or domain is not recognized or is known to send spam, the email might be flagged as junk.
  3. Keyword filtering: Some spam filters use keyword filtering to detect spam. If an email contains certain keywords or phrases that are commonly used in spam emails, it might be flagged as junk.
  4. IP address blocking: If the IP address of the sender's server is known to send spam, the email might be blocked or sent to the junk folder.
  5. Domain reputation: If the domain of the sender has a poor reputation or is known to send spam, the email might be flagged as junk.
  6. Content-based filtering: Some email providers use content-based filtering to detect spam. This means that if an email contains certain types of content, such as excessive use of capital letters or suspicious links, it might be flagged as junk.
  7. User reporting: If a user reports an email as spam, it can trigger the email provider's spam filter to flag similar emails from the same sender or domain as junk.
  8. Email client settings: Sometimes, email client settings can cause emails to be flagged as junk. For example, if the email client is set to automatically filter out emails from certain senders or domains, it might move legitimate emails to the junk folder.
  9. Email content: If an email contains suspicious content, such as attachments or links, it might be flagged as junk.
  10. Sender authentication: If the sender's email address is not authenticated or is not using a valid SPF (Sender Policy Framework) record, the email might be flagged as junk.

To avoid emails ending up in the junk folder, you can try the following:

  1. Verify your sender information: Make sure your sender information is accurate and up-to-date.
  2. Use a valid domain: Use a valid domain name and ensure that your domain has a good reputation.
  3. Authenticate your emails: Use sender authentication methods like SPF, DKIM, and DMARC to verify your emails.
  4. Use a clear and concise subject line: Avoid using spammy subject lines or keywords.
  5. Avoid using excessive capital letters: Use proper capitalization and avoid using excessive capital letters.
  6. Use a clear and concise message body: Avoid using spammy language or excessive links.
  7. Use a legitimate email client: Use a legitimate email client and avoid using email clients that are known to send spam.
  8. Monitor your email reports: Monitor your email reports to see if any emails are being flagged as spam and adjust your sending strategy accordingly.

By following these tips, you can reduce the likelihood of your emails ending up in the junk folder.