Writing a press release email
Here is a general outline for writing a press release email:
Subject Line: [Company Name]: [Press Release Title]
Introduction:
- Start with a clear and concise subject line that summarizes the main point of the press release.
- Begin the email with a formal greeting, addressing the recipient by their title and name (if possible).
- Introduce yourself and your company, and briefly explain the purpose of the email.
Body:
- Clearly state the main news or announcement in the first paragraph. This should be a concise summary of the key points.
- Provide additional details and context in subsequent paragraphs. Keep the language clear and concise, avoiding jargon and technical terms unless necessary.
- Use a formal tone and avoid using slang or overly casual language.
- Include any relevant statistics, quotes, or statements from key individuals.
Key Elements:
- Headline: Include the headline of the press release in the email, as this will help the recipient quickly understand the main point of the email.
- Summary: Provide a brief summary of the press release, highlighting the most important points.
- Contact Information: Include your contact information, including phone number, email address, and any other relevant details.
- Attachments: Attach the full press release document to the email, in a format such as PDF or Word.
Closing:
- Thank the recipient for their time and consideration.
- Encourage them to contact you if they have any questions or would like to schedule an interview.
- Include any relevant links or resources, such as a website or social media page.
Example Email:
Subject: [Company Name]: Introduces New Product Line
Dear [Recipient's Name],
I hope this email finds you well. My name is [Your Name] and I am the [Your Title] at [Company Name]. I am writing to share with you our latest press release, announcing the launch of our new product line.
Our new product line, [Product Name], is designed to [briefly describe the product and its benefits]. With [key feature 1], [key feature 2], and [key feature 3], this product is poised to revolutionize the [industry/field]. We are excited to bring this innovative solution to market and believe it will have a significant impact on our customers.
"We are thrilled to introduce our new product line, which represents a major milestone for our company," said [CEO/Founder's Name]. "Our team has worked tirelessly to bring this product to life, and we are confident it will exceed our customers' expectations."
The full press release is attached to this email. If you would like to schedule an interview or have any questions, please do not hesitate to contact me at [Your Email Address] or [Your Phone Number].
Thank you for your time and consideration. We look forward to sharing our exciting news with you.
Best regards,
[Your Name] [Company Name] [Contact Information]
Tips:
- Keep the email concise and to the point.
- Use a clear and formal tone.
- Include all relevant information, but avoid overwhelming the recipient with too much detail.
- Proofread the email carefully to ensure it is error-free and easy to read.
- Use a professional email address and signature.