Every door direct mail indicia
The Every Door Direct Mail (EDDM) indicia is a special marking used by the United States Postal Service (USPS) to indicate that a piece of mail is eligible for EDDM service. Here are the details:
What is EDDM? EDDM is a cost-effective way to send mail to every address in a specific geographic area, without the need for a mailing list or addresses. It's ideal for businesses, organizations, and individuals who want to reach a large audience with a single mailing.
What is the EDDM indicia? The EDDM indicia is a special marking that appears on the top right corner of the mailpiece. It's a rectangular box with the words "EVERY DOOR DIRECT MAIL" printed inside. The indicia is used to identify the mailpiece as an EDDM piece and to indicate that it's been paid for at the EDDM rate.
How to use the EDDM indicia: To use the EDDM indicia, you'll need to follow these steps:
- Design your mailpiece: Create a mailpiece that meets the USPS's EDDM guidelines, including size, shape, and content restrictions.
- Obtain an EDDM permit: You'll need to obtain an EDDM permit from the USPS, which will provide you with a unique permit number.
- Apply the indicia: Place the EDDM indicia on the top right corner of your mailpiece, making sure it's centered and not covered by any other markings.
- Mail your piece: Take your mailpiece to a USPS location or schedule a pickup, and make sure to indicate that it's an EDDM piece.
Important notes:
- The EDDM indicia is only valid for mailpieces that are sent using the EDDM service.
- The indicia must be applied in the correct location and orientation.
- The USPS reserves the right to reject any mailpiece that does not meet the EDDM guidelines or that is not properly marked with the indicia.
By using the EDDM indicia, you can ensure that your mailpiece is processed correctly and that you take advantage of the cost-effective benefits of EDDM.