How to connect mail chimp to woocomerce

Connecting Mailchimp to WooCommerce allows you to automate email marketing campaigns, send targeted promotions, and improve customer engagement. Here's a step-by-step guide to help you connect Mailchimp to WooCommerce:

Prerequisites:

  1. You have a Mailchimp account and a WooCommerce store.
  2. You have the WooCommerce plugin installed and activated on your WordPress site.
  3. You have the Mailchimp plugin installed and activated on your WordPress site.

Step 1: Create a Mailchimp account and set up your store

  1. Go to Mailchimp.com and sign up for an account.
  2. Set up your store by clicking on "Stores" and then "Add a store."
  3. Enter your store's information, including its name, URL, and timezone.

Step 2: Install and activate the Mailchimp plugin

  1. Log in to your WordPress dashboard and go to the "Plugins" section.
  2. Click on "Add New" and search for "Mailchimp."
  3. Install and activate the Mailchimp plugin.

Step 3: Connect your Mailchimp account to WooCommerce

  1. Go to the WooCommerce settings by clicking on "WooCommerce" in the WordPress dashboard.
  2. Click on "Mailchimp" under the "Marketing" section.
  3. Click on "Connect to Mailchimp" and enter your Mailchimp API key.
  4. Click on "Connect" to authenticate your Mailchimp account.

Step 4: Set up your Mailchimp audience

  1. Go to your Mailchimp account and click on "Audiences" in the top navigation menu.
  2. Click on "Create audience" and choose "WooCommerce" as the audience type.
  3. Enter your audience name and description.
  4. Click on "Create audience" to create your audience.

Step 5: Map your WooCommerce fields to Mailchimp fields

  1. Go to the WooCommerce settings and click on "Mailchimp" under the "Marketing" section.
  2. Click on "Map fields" and select the fields you want to map from WooCommerce to Mailchimp.
  3. Map the following fields:
    • Email: WooCommerce customer email
    • First name: WooCommerce customer first name
    • Last name: WooCommerce customer last name
    • Phone: WooCommerce customer phone number
  4. Click on "Save" to save your field mappings.

Step 6: Set up your Mailchimp campaigns

  1. Go to your Mailchimp account and click on "Campaigns" in the top navigation menu.
  2. Click on "Create campaign" and choose the type of campaign you want to create (e.g., email, abandoned cart, etc.).
  3. Design your campaign using Mailchimp's drag-and-drop editor.
  4. Set up your campaign triggers and conditions using Mailchimp's automation features.
  5. Click on "Save" to save your campaign.

Step 7: Test your Mailchimp integration

  1. Test your Mailchimp integration by sending a test email to yourself or a colleague.
  2. Verify that the email is sent successfully and that the recipient's information is correct.

By following these steps, you should be able to connect Mailchimp to WooCommerce and start automating your email marketing campaigns.