Mailchimp vs constant contact 2019
The eternal debate! Mailchimp and Constant Contact are two popular email marketing platforms that have been around for a while. Here's a comparison of their features, pricing, and pros and cons as of 2019:
Features:
Mailchimp:
- Free plan available for up to 2,000 subscribers and 12,000 emails per month
- Drag-and-drop email builder with customizable templates
- Automation workflows (e.g., welcome emails, abandoned cart reminders)
- A/B testing and personalization
- Integration with popular services like Shopify, WordPress, and Facebook
- Mobile-responsive designs
- Advanced analytics and reporting
Constant Contact:
- No free plan, but offers a 60-day free trial
- WYSIWYG (What You See Is What You Get) email editor with customizable templates
- Automation workflows (e.g., welcome emails, birthday greetings)
- A/B testing and personalization
- Integration with popular services like Facebook, Twitter, and Google Analytics
- Mobile-responsive designs
- Advanced analytics and reporting
Pricing:
Mailchimp:
- Free plan: up to 2,000 subscribers and 12,000 emails per month
- Essentials plan: $10/month (billed annually) for up to 50,000 subscribers and 600,000 emails per month
- Standard plan: $15/month (billed annually) for up to 100,000 subscribers and 1,200,000 emails per month
- Pro plan: $30/month (billed annually) for up to 200,000 subscribers and 3,000,000 emails per month
Constant Contact:
- Basic plan: $20/month (billed annually) for up to 500 contacts and 5,000 emails per month
- Plus plan: $45/month (billed annually) for up to 2,500 contacts and 10,000 emails per month
- Pro plan: $55/month (billed annually) for up to 5,000 contacts and 20,000 emails per month
- Premium plan: $95/month (billed annually) for up to 10,000 contacts and 40,000 emails per month
Pros and Cons:
Mailchimp:
Pros:
- Free plan available
- User-friendly interface
- Advanced automation features
- Integration with popular services
Cons:
- Limited customization options for free plan
- Limited support for complex workflows
- Can be overwhelming for beginners
Constant Contact:
Pros:
- WYSIWYG editor makes it easy to design emails
- Advanced analytics and reporting
- Integration with popular services
- Good customer support
Cons:
- No free plan
- Limited automation features compared to Mailchimp
- Can be expensive for large lists
Conclusion:
Mailchimp is a great choice for small businesses or individuals who want a free plan and advanced automation features. Its user-friendly interface and integration with popular services make it a popular choice.
Constant Contact is a good option for businesses that need more advanced analytics and reporting, as well as a WYSIWYG editor for designing emails. However, its lack of a free plan and limited automation features may make it less appealing to some users.
Ultimately, the choice between Mailchimp and Constant Contact depends on your specific needs and budget. I recommend trying out both platforms to see which one works best for you.