Mailing lisy

You're referring to a "mailing list"!

A mailing list is a collection of email addresses that are used to send targeted and personalized messages to a group of people. Mailing lists can be used for various purposes, such as:

  1. Newsletters: Sending regular updates, news, and information to subscribers.
  2. Marketing campaigns: Promoting products, services, or events to a targeted audience.
  3. Event invitations: Inviting people to attend conferences, webinars, or other events.
  4. Surveys and research: Collecting feedback and opinions from a specific group of people.

Types of mailing lists:

  1. Opt-in mailing lists: Subscribers explicitly sign up to receive emails from you.
  2. Opt-out mailing lists: Subscribers can choose to unsubscribe at any time.
  3. Public mailing lists: Anyone can join or leave the list.
  4. Private mailing lists: Only authorized individuals can join or manage the list.

Benefits of using a mailing list:

  1. Targeted marketing: Reach the right audience with personalized messages.
  2. Cost-effective: Send emails to a large number of people at a lower cost than traditional mail.
  3. Measurable results: Track open rates, click-through rates, and conversion rates.
  4. Improved engagement: Build relationships with subscribers and encourage loyalty.

Common mailing list management tools:

  1. Email marketing software: Mailchimp, Constant Contact, Campaign Monitor, etc.
  2. CRM systems: Salesforce, HubSpot, Zoho, etc.
  3. Mailing list management platforms: MailerLite, Sendinblue, GetResponse, etc.

Remember to always follow best practices when creating and managing a mailing list, such as:

  1. Obtaining explicit consent from subscribers.
  2. Providing an easy way for subscribers to unsubscribe.
  3. Respecting subscribers' privacy and data protection regulations.
  4. Keeping your mailing list clean and up-to-date.