What's mail days to sync mean

"Mail days to sync" is a term commonly used in the context of email marketing and automation. It refers to the number of days between when a subscriber joins your email list and when their email address is synced with your email marketing platform or CRM (Customer Relationship Management) system.

In other words, "mail days to sync" measures the time it takes for a new subscriber's email address to be verified and added to your email list, allowing you to send them targeted campaigns and communications.

Here's a breakdown of what happens during this process:

  1. Subscription: A user signs up for your email list through a sign-up form, landing page, or other means.
  2. Verification: The email address is sent to a verification service (e.g., DoubleOpt-In, ConfirmOpt-In) to ensure it's valid and belongs to the subscriber.
  3. Syncing: The verified email address is then synced with your email marketing platform or CRM system, allowing you to add it to your list and start sending targeted campaigns.

The "mail days to sync" metric helps you understand how quickly new subscribers are added to your list and ready to receive emails from you. A shorter "mail days to sync" time means that new subscribers are being added to your list more quickly, which can be beneficial for timely communication and engagement.

Typically, "mail days to sync" ranges from a few minutes to a few hours, depending on the email marketing platform, verification service, and other factors.